Jeroen Pliester is a value creator with both a corporate as well as an entrepreneurial background. He worked in international banking and at start-ups always at the crossover of new boundaries, technology and creativity. Interested in and spotting emerging meta-trends. He is inspired by and active in the arts world as well as the creative industry. His aim is to connect different worlds and different people, thus unleashing potential. He is co-founder of 2 ventures that create iconic design products for consumers and for corporates. In addition, Jeroen has board advisory as well as non-executive board roles, in the profit and non-profit industry.